Seth Godin | Bestselling Author of Linchpin: Are You Indispensable?
Seth Godin is the author of 17 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. You might be familiar with his books Linchpin, Tribes, The Dip and Purple Cow. In addition to his writing and speaking, Seth has founded several companies, including Yoyodyne and Squidoo. His blog (which you can find by typing “seth” into Google) is one of the most popular in the world. In 2013, Godin was inducted into the Direct Marketing Hall of Fame, one of three chosen for this annual honor. Recently, Godin once again set the book publishing on its ear by launching a series of four books via Kickstarter. The campaign reached its goal after three hours and ended up becoming the most successful book project ever done this way. His latest, The Icarus Deception, argues that we’ve been brainwashed by industrial propaganda, and pushes us to stand out, not to fit in.
Ann Handley | Bestselling Author of Everybody Writes & Chief Content Officer, Marketing Profs
Ann Handley is a Wall Street Journal best-selling author, keynote speaker, and the world’s first Chief Content Officer. Ann speaks and writes about how you can rethink the way your business markets. Cited in Forbes as the most influential woman in Social Media and recognized by ForbesWoman as one of the top 20 women bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training and education company with the largest community of marketers in its category. She is a monthly columnist for Entrepreneur magazine, a member of the LinkedIn Influencer program , and the co-author of the best-selling book on content marketing, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (Wiley, originally published 2011. Paperback 2012.) The book has been translated into nine languages, including Turkish, Chinese, Japanese, Korean, Italian, Portuguese. Her most recent book, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content (Wiley, 2014) is a Wall Street Journal bestseller.
Regis Hadiaris | Rocket Mortgage Product Lead, Quicken Loans
Regis oversees all aspects of Quicken Loans’ Rocket Mortgage, the first completely online mortgage experience. In his role, Regis leads 500 technology innovators who are driving massive change by reimagining how mortgages are done and empowering consumers with technology. Prior to Rocket Mortgage, Regis was Director of Internet Marketing at Quicken Loans, optimizing all client-facing websites, social networks and mobile apps. He has 19 years of experience, including advising FORTUNE 500 companies and startups. Regis is a leading expert in financial technology and marketing whose work has been recognized by the New York Times, TIME, Forbes, TechCrunch, CNBC and others.
Cliff Seal | Lead UX Engineer, Salesforce
Cliff is a Senior UX Engineer at Pardot, a Salesforce company. He’s passionate about keeping people at the heart of UX, and will design, code, and research to make it happen. He’s the co-founder multiple profitable side projects, such as Evermore and TuneDig. He co-organizes amUX, a morning meetup focused for local UXers. He’s an accomplished speaker who’s given talks around the world. Cliff lives with his wife, April, in Atlanta, where he can be found at a concert, cycling around the city, or playing guitar.
Jessica Williams | Global Innovation Marketing & Analytics Leader, Visa
Former Senior Analytics Manager at WCG. Experienced Leader with a strong background in social and digital media and analytical research who can translate data into strategic insights and actionable recommendations in order to enhance brand equity and drive effective social and digital marketing strategy.
Mike Clarke | Head of Brand Measurement, Google
Mike Clarke leads the Brand Insights & Measurement Solutions team at Google which is focused on helping brand advertisers make their advertising more accountable in digital and beyond. In his previous role at Google, Mike was responsible for audience buying solutions for brands. Before Google, Mike worked in consumer research and as a Group product manager for software and services at BlackBerry. He is currently Ph.D. a.b.d. in sociology at the University of Waterloo studying audience development and holds an M.Sc. in consumer behavior and has published in the top design conference CHI.
Brad Spychalski | Creative and Brand Strategist, Pinterest
Brad Spychalski leads Retail West and Midwest for Pinterest‘s Creative and Brand Strategy team, where he works with top agencies and brands to create lighthouse ad campaigns on and off the platform. Before joining Pinterest, Brad worked as a creative strategist at Target in Minneapolis leading fashion, beauty, home and design partnerships. A Green Bay native (go Packers!), Brad currently resides in Chicago.
Mathew Sweezey | Author, Principal of Marketing Insights, Salesforce
Mathew is Principal of Marketing Insights for Salesforce.com, and regarded as one of the top minds on the future of Marketing. A consummate researcher and thinker, Mathew’s work is often cited leading publications such as Mashable, VentureBeat, PCWorld, CMO.com, Information Week, Forbes, and Huffington Post, and numerous others. Mathew also is a frequent speaker at conferences around the world including Content Marketing World, Dreamforce, Argyle CMO Summit, Connections, IMW, DX3, and routinely works with the worlds largest and most well respected brands including: UPS, HomeDepot, NASCAR, Verizon, and Dell.
Jarrod Dicker | Head of Ad Product and Technology, The Washington Post
Jarrod Dicker is Head of Ad Product and Technology at the Washington Post and founder of RED, the ad research experimentation and development team. Prior to the Washington Post, Jarrod lead revenue product at the Huffington Post, Time Inc. and RebelMouse. In 2013, Jarrod was ranked #20 on Business Insider’s list of the 30 most creative people in social media marketing.
Quinn Whissen | Director of Marketing, Vertical Measures
Quinn Whissen is the Director of Marketing at Vertical Measures, a content marketing agency based in Phoenix, Arizona. Quinn leads internal cross-platform content marketing efforts, working with individuals from every department to produce useful content for VM’s audience. She has keen insights into both the high-level strategy work and day-to-day implementation that goes into creating content marketing that drives results. She adheres to the belief that content marketing is not a campaign, it’s a culture and that it can truly transform a business if done right. Quinn is a workshop leader and speaks regularly on topics of unconventional marketing, the importance of content, design, social engagement, and more.
Austin Knight | Lead UX Designer, Hubspot
Austin Knight is a UX Designer, speaker, and author at HubSpot in Boston, MA. He currently oversees the UX for HubSpot.com, INBOUND.com, the HubSpot Blog, and a range of additional front-end web properties and tools, which are used by more than 4 million visitors per month. Upon joining the company, he introduced Lean UX to the internal design team, setting the foundation and framework for UX across all of HubSpot’s web properties. Previously, he’s worked with teams large and small, in organizations ranging from startups to public tech companies. He also serves as a UX and IxD mentor at DesignLab and General Assembly.
Aziz Hasan | VP Product Experience, Refinery29
Aziz Hasan has spent more than 10 years in the digital world, now leading the newly created product experience teams at Refinery29. In the past, he spearheaded Engagement Strategy at Say Media, lead UX design and branding for Before the Label, and served as Digital Brand Director for Eva Khurshid, where he developed the brand platform and visual communication strategy.
Melissa Joy Kong | Founder & CEO, Iceberg Content Marketing Agency
Melissa is the CEO of Iceberg Content Marketing Agency. Most recently, Melissa served as Head of Consumer Content Marketing at Eventbrite. She also served as Editor in Chief at Technori, a media and events company built to inspire and educate entrepreneurs around the country. She has also worked at Time, Inc. in editorial, marketing, and new product development roles, working on brands such as: People, Sports Illustrated, Fortune, and National Geographic.
Matthew Sharp | Associate Director, Consumer Analytics & Research, AOL
Matthew leads cross-category campaign effectiveness and primary research initiatives, uncovering consumer and marketplace insights to help AOL’s clients develop more effective digital marketing strategies. In 2015, Mr. Sharp was recognized by the ARF for his work on a top-11 paper for the annual ARF Re:Think event. In the past year, he has also presented path-to-purchase insights at two Innovation Enterprise events in Chicago, and was interviewed by The Financial Brand for research he led which explored why consumers switch banks. Matthew holds a degree in Psychology from Whitworth University in Spokane, WA.
Michael Barber | Founder, barber&hewitt
Michael Barber is the founder of barber&hewitt, a consultancy dedicated to helping brands blend creative and data to tell better stories, execute exceptional strategy, and develop better teams and products, all the while leaving a legacy the organization’s namesake would be proud of. For over a decade, his teams have consulted with a broad range of clients including Kroger, Kraft Foods, Right Guard, Purex, UBISOFT, Fremantle Media, Swingline, and Henkel. This work has been awarded numerous industry accolades, but more importantly has driven successes including the most effective and cost-efficient campaign in the history of a company, a 160x return on ad spend, and 10 million earned media impressions within the first month of a new product launch. When he isn’t tinkering at barber&hewitt, you’ll find him teaching at various universities and honing his unhealthy obsessions with donuts, planes, the Arizona Wildcats, and his two Westies.
Matthew Capala | Founder & Managing Director, Alphametic, Author
Matthew Capala is the Founder and Managing Director at Alphametic, a boutique SEO agency, Internet entrepreneur, speaker, publisher of Search Decoder, Adj Professor at NYU, and author of award-winning international bestseller “SEO Like I’m 5.” He writes on the The Next Web, Entrepreneur and Medium. His work and ideas have been featured on Chicago Tribune, Huffington Post, Mashable, Problogger, and Inc. At Alphametic, Matthew helps businesses increase their online visibility through data-driven solutions that yield higher ROI. With SEO and analytics at the core, he’s built an industry-leading international consultancy and training practice. The client list includes L’Oreal, Novartis, Quest Diagnostics, Shopkeep, Makeup.com, and Hoval. He’s been invited to deliver his signature SEO workshops to some of the world’s largest brands in destinations ranging from a luxury retreat in Trinidad to a corporate summit in the Swiss Alps. Matthew enjoys surfing, reading historical fiction, and travel.
Susan Emerick | Author, social advocacy expert, founder of “Brands Rising”
Susan Emerick is the co-author of The Most Powerful Brand on Earth: How to Transform Teams, Empower Employees, Integrate Partners and Mobilize Customers to Beat the Competition in Digital and Social Media – A must read for anyone striving to build brand advocacy. Susan led global enterprise social business and digital marketing programs for IBM where she led the technology giant’s social media strategy including social media listening and planning, brand engagement guidelines, social media governance, policy and measurement standards. She now leads the IBM Power Systems marketing portfolio.
Oli Gardner | Co-Founder, Unbounce
Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet. He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. A prolific international speaker, Oli is on a mission to rid the world of marketing mediocrity by using data-informed copywriting, design, interaction, and psychology to create a more delightful experience for marketers and customers alike.
Jordan Koene | Chief Evangelist, Searchmetrics
Jordan Koene is Chief Evangelist for Searchmetrics, a SEO, social and content intelligent platform. He leads the growth of the Professional Services group which provides customers ongoing and custom solutions for using Searchmetrics data. Previously, Jordan was the Head of SEO and Content Development at eBay. In this role, he lead development of millions of content improvements for the organization. Along with advancing eBay’s content, Jordan produced numerous well-covered viral stories using eBay data. Jordan has grown and managed different Internet marketing teams and has a strong background in SEO and social media.
Erin Bonahoom | Founder, Canvas Legal, PLC
Erin Bonahoom is the founder of Canvas Legal, PLC, a law practice based in Detroit that is dedicated to providing comprehensive legal services to established businesses, startups, and nonprofits in Southeast Michigan. Erin advises nonprofit organizations and businesses from across a wide range of industries on formation, governance, employment, general operations, commercial real estate, construction, and compliance issues. She spends most of her time working with business leaders on the challenges and opportunities they encounter, which she understands first hand as a business owner. Erin is also a facilitator at the Build Institute in Detroit, where she works with fellow entrepreneurs on starting their own businesses and preparing business plans for the future.
Patti Glaza | VP & Managing Director, Invest Detroit Ventures
Ms. Patricia (Patti) Glaza leads Invest Detroit Ventures managing two early-stage funds. Previously with Arsenal Venture Partners, Patti has 25 years of experience in IT, advanced technology, and venture capital. Starting her career at Accenture, she has mastered wearing multiple hats, serving as the CEO, COO and head of marketing for several tech start-ups. Patti serves on multiple boards including the Michigan Venture Capital Association and the Great Lakes Protection Fund. She is a graduate of Michigan State University and the University of Michigan, Ann Arbor.
Michael Salamon | Director of Experience & Principal, Lousy
Michael Salamon is an industry recognized thought leader in User Experience and Design. With more than 20 years experience, Michael’s work spans print, application, web, mobile, motion, illustration and animation. With an extensive history in the printing industry, Michael made the move to the web early via engagements with military contractors and helped define interaction methods still used today. Michael is currently the Director of Experience and Principal at Lousy.
Ross Hollebon | Director of Content, USA Football
Ross Hollebon is the Director of Content for USA Football, and currently based out of Indianapolis, IN. With over 18 years of pro sports experience, he has led digital projects and content strategy for the Baltimore Ravens, Washington Redskins and Minnesota Wild; worked as a Bureau Producer for NFL Network and Account Manager for NFL.com in Los Angeles; and was a Real-Time Correspondent for MLBAM covering the Baltimore Orioles. His digital agency experience includes social media for Audi, and web/mobile projects for US Soccer, NFL International, the ATP and ISC. Ross earned an MA in Publications Design from the University of Baltimore in 2014 and somehow became a Cincinnati Bengals season ticket holder this year.
Pam Perry | PR Coach, PamPerryPR.com
Pam Perry is an Emmy award-winning producer and recognized as an authority on public relations, personal branding and social media. She is one of the foremost experts on book marketing helping entrepreneurs package and promote a book to attract online traffic and ultimately more customers. In business since 2000, Pam is president and CEO of Ministry Marketing Solutions, Inc. As a PR Coach, Branding and Social Media Strategist she helps authors, ministry leaders, experts and entrepreneurs reach their goals by teaching them how to turn their passion into profits. Some of Pam’s clients have been featured in Essence, Ebony, Jet, Black Enterprise, O Magazine, as well as guest appearances on The Steve Harvey Show, The Oprah Winfrey Show, The Today Show, Tom Joyner Morning Show, TBN and hundreds more.
Anitha Gopinathan | Worldwide Product Marketing Manager, IBM
Anitha Gopinathan is the worldwide Portfolio Marketing Manager for Universal Behavior Exchange & IBM Real Time Personalization, responsible for expanding product awareness and customer adoption. She is an experienced marketer who has had regional and WW marketing roles in various IBM locations including Australia, India and United States. Anitha believes these are exciting times, where organizations are hyper focused on delivering great customer experiences and more and more marketers are being tasked with driving the customer engagement strategy.
Brian McKeiver | Co-Owner, BizStream
Brian McKeiver is Co-Owner at BizStream, a software development company in Allendale, MI. He has over 14 years of experience leading his company that employs 25+ technologists. In addition to his expertise in development, integration, and digital marketing, Brian is active with the tech community via his blog at Mcbeev.com.
Carlos Gil | Head of Global Social Media, BMC Software
Carlos Gil is the Global Head of Social Media for BMC Software. Previously, he served as Senior Social Marketing Manager for LinkedIn. His proven track record includes leading consumer-facing digital and social media programs as Social Media Manager for Winn-Dixie, where he developed strategy and led the launch of all Winn-Dixie’s social channels, social listenings, and blogger influencer program. In addition, Carlos served as the Head of Digital Marketing for Save-A-Lot food stories. A true digital native, Carlos maintains an active presence on Twitter, Snapchat, and YouTube in addition to speaking at industry conferences.
Leslie Drate | US Consumer Print Social Media Marketing, HP
Leslie Drate manages the U.S. consumer social media program for printers and ink at HP. As a leader in social media for companies like Cisco and NVIDIA, Leslie’s expertise spans from influencer marketing to data-driven paid media and content strategy. At NVIDIA, Leslie tripled the fan base organically in 18 months through effective content strategy and community engagement.
Michael Brito | Head of U.S. Digital Marketing, LEWIS Pulse
As the Head of US Digital Marketing at LEWIS Pulse, Michael Brito is responsible for helping clients reach their target audience with precision – the right content, at the right time, in the right channel and to the right audience. Previously, he was the Head of Social Marketing at W2O Group, and Senior Vice President of Social Strategy at Edelman Digital where he consulted for Fortune 500 companies implementing integrated content and digital marketing programs, globally. Michael has a Bachelor of Arts in Business degree from Saint Mary’s College and a Master of Science, Integrated Marketing Communications degree from Golden Gate University.
Chad Rumminger | Lead Sales Manager, Twitter
Chad Rumminger received a B.A. in Communication and Marketing from Michigan State University and is currently the automotive vertical lead based in Detroit at Twitter. A strong advocate for digital media, he leads a team in partnership consultation with the General Motors, Ford Motor Company and Fiat-Chrysler. His professional interests focus on the adoption of new digital media platforms and bridging the gap between social, digital and programmatic media to provide partners opportunities to solve business challenges effectively and efficiently. In addition to Twitter, he is a proud husband and father of three.
Shannon Paul | Vice President, Social Media, Fifth Third Bank
Shannon Paul specializes in leading social media marketing programs in highly regulated industries. As the lead for the social media team at Fifth Third Bancorp, she is responsible for the company’s social media strategy and its integration into several key areas of the business. Prior to joining Fifth Third, she led successful social media programs at Blue Cross Blue Shield of Michigan and the online division of PEAK 6, a privately held financial services company, as well as the NHL Detroit Red Wings.
Jeff Pundyk | Senior VP, Global Integrated Content Solutions, The Economist
Jeff Pundyk is Senior Vice President, Global Integrated Content Solutions, at The Economist Group. In his role there, he leads a team that includes journalists, researchers, editors, analysts, social media managers and creatives who produce and distribute thought leadership based on their proprietary research. Prior to joining The Economist Group, Jeff spent 10 years at McKinsey & Co., where he was publisher of The McKinsey Quarterly. Jeff started his career writing obituaries at a daily newspaper in New Jersey. After years as a reporter and editor there, he segued to B2B tech publishing, where he was the founding editor of TechWeb in the early ‘90s. In addition to his work with The Economist Group, Jeff is a regular columnist for CMO.com, where he writes about Digital Disruption.
Priyanka Nayak | Director, WW Brand Strategy and Content, Lenovo
Priyanka Nayak is Director of Worldwide Brand Strategy & content at Lenovo, currently responsible for brand identity and branded content several B2B brands including ThinkPad. Prior to her current role, she held a variety of global marketing roles across Lenovo in content marketing and marketing operations.
Joe Salowitz | Director of Experience Innovation, Universal Mind
Joe Salowitz is the Director of Experience Innovation at Universal Mind. He has an extensive knowledge of web, mobile, IoT, and cross-platform technologies and the implementation of these technologies at an enterprise scale. He is experienced in the art of aligning of business, user-needs, design, and technology to form innovative digital solutions, having consistently worked with Fortune 500 and 1000 companies to help them understand how to innovate and transform their digital processes while providing human-centered digital solutions the fit within the ever changing digital landscape.
ZaLonya Allen | Founder and President, South East Michigan Entrepreneurs Association
Dr. ZaLonya Allen is the Founder and President of the South East Michigan Entrepreneurs Association, a networking and support group for entrepreneurs and small business owners. Dr. Allen has been coaching women entrepreneurs to achieve their dreams since 2012. She is a certified entrepreneurial advisor through Envision U and trained to teach the entrepreneur mindset. She has earned degrees from the University of Michigan, Wayne State University and North Central University in industrial relations, sociology and two degrees in psychology. She has served in numerous leadership positions including board member for the National Speakers Association of Michigan and the National Association for Female Executive.
Dave Fryer | Product Advocate, Domo
Dave Fryer has been with Domo for the past year. Prior to Domo, Dave worked as an Entrepreneur in Residence at Startupbootcamp Mobile in Copenhagen. Here he helped early stage companies turn their customer and marketing data into early adopters. He has a BS in Business Management with an emphasis in Entrepreneurship from Brigham Young University.
Brad Berryman | SBA Loan Specialist, Fifth Third Bank
Brad Berryman joined Fifth Third Bank Eastern Michigan as an Alternative Lending Specialist in February, 2003. He has worked in the banking industry for 33 years. He is an expert in his field, having become NAGGL (National Association of Government Guaranteed Lenders) Certified. His strengths include expertise in government lending programs SBA, USDA, MEDC, Grow Michigan as well as having worked in conventional and asset based lending platforms. He works with lenders to provide commercial customers the best possible lending solution for their needs. Brad earned majored in accounting at Central Michigan University earning is Bachelor’s degree in 1983.
Delora Hall Tyler | President & CEO, First Media Group, Inc.
Delora Hall Tyler, a native Detroiter, founded First Media Group in 1990 and has since provided a full range of advertising, marketing and public relations services to clients including the Great Lakes Women’s Business Council (formerly known as Center for Empowerment and Economic Development), Oakland County Finance Department (Certified Development Company), Gift of Life – Michigan, Institute for Population Health, the Michigan Department of Transportation and many others. For more than 20 years Hall Tyler has and scripted, produced and videotaped pieces for airing and arranged major media buys for television, radio and print. Hall Tyler is an accomplished marketing and PR practitioner, consultant, TV producer and former radio host with multiple professional accolades.
Olga Tecos | Founder and Owner, Aretée Day Spa
Olga Tecos is the founder and owner of Aretée Day Spa which has received numerous awards including Best of MichBusiness Award, WDIV’s Vote 4 the Best Award and the Excellence in Business Award from the Grosse Pointe Chamber of Commerce. Tecos is a long-time Grosse Pointe community supporter. In 1988 she opened La Moda Salon in Grosse Pointe Farms with co-owner Josephine Carducci which has over 20 stylists. Together they created a place where patrons found not only a variety of salon services, but just as importantly a place to be welcomed more as family than as customers. La Moda has often given back to the community through benefits for relief causes, as well as gifts to various local organizations, such as St. John Van Elslander Cancer Center and Gilda’s Club.
Jeff Greer | Associate Director of Content Strategy, MRM//McCann
Jeff’s expertise includes content strategy with an emphasis on plain language and customer experience. He recently moved to MRM//McCann, where he leads the content strategy work for General Motors Digital Owner Services. He’s also on the board of directors of The Center for Plain Language (www.centerforplainlanguage.org), a nonprofit organization that helps organizations create better content. Before that, he led Blue Cross Blue Shield of Michigan’s digital content strategy from the launch of the Affordable Care Act through 2016. He’s also held positions in Digital and Internal Communications at The Walt Disney Company, Kellogg Company and Visteon Corporation. Jeff earned his Ph.D. in English and Creative Writing from Western Michigan University. He also holds an M.F.A. and B.A. in English from the University of Maryland at College Park. He lives in Grosse Pointe Park, Mich. with his wife and two kids.
Jon Beebe | Director, Integrated Data & Analytics, General Motors
Jon Beebe is Director, Integrated Data & Analytics for General Motors. He is responsible for driving holistic, data-driven marketing strategies, performance measurement and insights for GM’s brands, globally. Jon joined General Motors in 2011, and led the development of digital and social advertising strategies and campaigns, including the multi-award-winning Chevy Game Time App for Super Bowl XLVI. In 2012, he founded GM’s Global Integrated Data & Analytics organization, spearheading GM’s strategic approach to “Big Data” analytics and multi-channel campaign activation. Prior to joining GM, Jon was a digital marketing manager at Ford Motor Company. He has more than 25 years of online communications and marketing experience, and has often served as a consultant to small businesses, non-profits and charities.
Michael King | Founder & Digital Marketing Consultant, iPullRank
One of the hardest working, and most unapologetically bold, technical marketer’s in the game, Mike King is single-handedly changing the job description of marketers today as a groundbreaking force in the Digital Marketing world. An artist and a technologist, all rolled into one, King recently founded boutique digital marketing agency, iPullRank in order to allow his creative approach free reign. Self-taught, self-possessed, and famously self-assured, Mike’s potent levels of moxie drives the increasingly multifaceted modes he can operate in to deliver on a cross-discipline strategy.
Megan Berry | VP Product, RebelMouse
Megan Berry is VP Product at RebelMouse. Previously, she ran a consulting company focused on helping early stage startups achieve momentum through community and social product. She also led community and marketing at social influence startup Klout, after joining as their fourth employee. Megan graduated from Stanford Phi Beta Kappa.
Adrian Fortino | Partner, Mercury Fund
Adrian Fortino is a Partner at Mercury Fund and focuses on developing early-stage companies focused on intelligent manufacturing and the Industrial Internet of Things. He received his BSE in Mechanical Engineering from the University of Michigan and an MBA from the Ross School of Business at the University of Michigan. He also teaches venture capital courses at the University of Michigan College of Engineering and Law School.
Jason McGovern | Associate Director of SEO, Starcom Mediavest Group
Jason is an Associate Director of SEO at Starcom Mediavest Group, one of the world’s largest media networks. For the past 12 years he has helped brands win in search – including Novartis, Kraft/Heinz, MetLife, Forex, and P&G – by combining his expertise, marketing savvy, and technical skills. A hands-on team leader, Jason’s current focus is data-driven SEO, process optimization, and training. Jason lives in Maine with his family and when not ranking websites enjoys cooking, obstacle racing, and golfing.
John Colucci | Director of Social Media, Sinclair Broadcast Group
John Colucci is the Director of Social Media at Sinclair Broadcast Group, where he oversees the corporate social media strategy, primarily supporting a mix of ABC, CBS, NBC and FOX affiliates in being best in market with social media. Prior to SBG, John was the Engagement Editor at Engadget, part of AOL, where he grew the audience of Aol’s top tech news property through a unique, editorial-focused social media engagement strategy. There, he also interviewed Cookie Monster and filed stories involving the intersection of tech and culture from time to time. At SXSW 2015, he led a panel on brands and social media called “Redefining Realness for Brands on Twitter” (and speaks at other events including Social Media Today and Digital Summit). Prior to Sinclair and Engadget, he consulted with innovative startups, leading social media marketing initiatives at Virgin America, project management at Old Navy and so much more.
Jason Dove | Senior VP of Sales, SocialCentiv
Recognized as a visionary leader in the business community, Jason has been educating and inspiring entrepreneurs for more than two decades. Jason has worked in many innovative and interdisciplinary environments throughout his career helping brands explore modern ways to communicate. His passion for business success stems from his personal experience launching and reinvigorating numerous print and digital products within the media industry. Jason has also contributed to the success for several locally owned businesses in the DFW area. He is currently responsible for the growth strategy of SocialCentiv through direct sales, channel partners, consulting and professional services.
Brendan Walsh | Co-Founder & Principal, Mole Street
Brendan Walsh’s passion lies in where the digital meets the live experience. For over a decade he’s managed strategic marketing initiatives on the client and agency side. As principal and co-founder of Mole Street, Brendan has directed experiential campaigns for lifestyle brands such as UGG to non-profits like The Barnes Foundation. A Temple University alumni, Brendan is passionate about building brands and helping the City of Philadelphia move forward.
Michael Albanese | Comedian, Writer & Producer
Born in Philadelphia and raised in the south means nothing in the long run. Mike Albanese finds his humor from his everyday life experiences mixed with his internal struggle with paranoia, inability to say no to a roulette table and the longing for that perfect girl who he will inevitably blow it with. Using comedy to cope and food to find more reasons to hate himself, Mike’s comedy might make you realize that maybe you aren’t so strange after all.
Lisa Richardson | Managing Director, Account Planning and Strategy, Perficient
With a passion for new clients and solving their most complicated problems, Lisa manages Perficient Digital’s Account, Strategy, and Analytics teams and is responsible for building client relationships, developing winning strategies, and cultivating market intelligence. Before joining Perficient Digital, Lisa held positions at Abbott Nutrition, Resource/Ammirati and Critical Mass.
Sahrah Dermish | Digital Strategy for Marketing and Retail, CDK
Psychology inspired me. Marketing hooked me. Digital made me. Current role: Digital strategy for marketing and retail at CDK. Background in branded house and house of brands including B2C, B2B, NPO, Agency, in-house, and unicorn-for-hire. Merging experiences from a range of sectors… the creativity of Arts, Hospitality, and Politics; the complexities of Agriculture, Automotive, Consumer Goods, and Healthcare.
David Weaver | Founder / Chairman, Great Lakes Ventures
Weaver is active in growing early stage companies. He is Founder/Chairman of Great Lakes Angels (www.glangels.org) the first angel group in Michigan, a Founding Member for the MIT Enterprise Forum of the Great Lakes (http://mitgreatlakes.org/), Founding Member of Michigan Venture Capital Association (http://www.michiganvca.org), and Charter Member of the Angel Capital Association (http://www.angelcapitalassociation.org).
Mitsy Lopez-Baranello | VP of Strategy & Planning, Huge
Mitsy Lopez-Baranello is a VP of Strategy & Planning at Huge, developing strategic vision for some of our most successful client engagements. In her nearly 5 years at Huge, Mitsy has led the strategic vision efforts for our largest Financial Services, Retail, Automotive and Technology clients. This includes rethinking the digital advertising presence for the Fiat-Chrysler brands in the US as well as first-ever digital innovations with the largest retailer in Canada. Her passion for digital experience planning has led to superior organizational and brand results for her clients.
Tyler Fraser | Creative Director, Trademark Productions
Tyler is responsible for creating beautiful websites, focusing on conversions through usability and UX design. He began his career as a developer, combining his knowledge of site functionality with good design practice. Now, as Creative Director, he manages TM’s developers and designers, helping them build authentic sites.
Dan Roden | Sr. Director, Product Advocacy, Domo
For over a decade, Dan has been engaged at the forefront of the online marketing analytics community. Prior to his time at Domo, Dan spent four years as Manager of Web Analytics for Major League Baseball Advanced Media, leading implementation and measurement strategies for nearly 200 web properties. Dan originally gained his experience and insight starting in 2004 as a senior analytics consultant for Omniture (acquired by Adobe 2009) where he helped architect web analytic practices for enterprise companies such as American Express, EA Sports, MTV Networks and Saks Fifth Avenue, among others. Dan has been at Domo since inception in 2010.
Christina Duron-Yu | Global Director, Industry Solutions, Automotive & Manufacturing Industries, Oracle
Christina Duron-Yu is the Oracle Marketing Cloud global director of industry solutions for the manufacturing and automotive industries. She is a tenured digital marketer with over 12 years of marketing strategy experience working for Fortune 500 brands. Currently, Christina oversees the strategic development of best-in-class, customer-centric marketing solutions specific to the manufacturing and automotive industries including OEMs, distributors, retailers and their industry business partners. Christina’s global footprint has enabled successful partnerships with brands like GM, Fiat, Maserati, Ferrari, Toyota and many more across the globe.
Romualdo Ancog | Lead Lender Relations Specialist, U.S. Small Business Administration, Michigan District Office
Romualdo (Romy) Ancog is the Lead Lender Relations Specialist with the Michigan District office of the US Small Business Administration. He joined SBA in 2008, after 18 years in commercial banking. His background includes international banking, private banking, and small business lending. He has a BA from the University of Michigan and his MBA from the University of Detroit.